Keep in mind that anytime a nonprofit engages in a transaction with a for-profit, the charitable nonprofit has an obligation to avoid private benefit which can occur, for example, when the benefit to the for-profit business of the corporate sponsorship outweighs the benefit s to the charitable nonprofit. Significant penalties can result. Corporate Sponsor. Cause-Related Marketing. Commercial Co-Venture. Follow us on social media. But this post continues to be one of our most-visited pages via organic traffic.
People are looking for information on corporate sponsorship. So we decided to release the list at a national level. We identify and store the URL to this page for every single organization we find, across the U. The organizations we look at are all hyperlocal, in that they serve specific metro areas, cities or neighborhoods, either as a nonprofit working with residents of that area, or as an event located in that area.
We do not include national nonprofits in our database, though we do include their local arms. For the purposes of this research, we took the list of these pages, scraped their outbound links, and looked only at top-level-domains, then counted the frequency of each domain.
We removed social networks and hosting sites from the list, as many organizations point to Facebook, Twitter, or WordPress from every single page. There are other ways that sponsors are thanked on websites, such as via non-linked images or mentions, that we did not account for.
In addition, while we do work with organizations in every U. We also primarily work with non-religious and non-overtly political organizations we include environmental organizations, but not Green Party events, for example , so companies who focus their sponsorships on organizations with a strong religious or political bent may also be underrepresented.
Note: This list is an updated version of a list we published in Marketing Land eleven months ago. Beyond typical corporate sponsorships, there are other forms of corporate giving that can help your nonprofit. These include automatic payroll deductions, volunteer programs, and corporate matching gifts. Read more about these below! Corporate sponsorships benefit both companies and nonprofits. As you choose your partners, consider these characteristics:.
Start local! Approach the businesses in the immediate area of your event. These businesses are likely to see the value in sponsoring an event in their own community, which can have a huge impact on their decision to partner with you.
Otherwise, your organization could end up losing credibility if you partner with a corporation that does substantial harm to the environment, or one that has received bad press. Search for lists of companies that donate to nonprofits online.
These are companies that have a reputation for their philanthropic behaviors, so they might be more interested in forming a partnership than a business with no previous interest in charitable giving. If your board members or other high-ranking members of your organization have connections or contacts at a particular company, ask them to directly reach out and request a sponsorship.
Most organizations looking for corporate sponsors approach the marketing department of a business—but why not ask the human resources department? If they do, asking them to form a team would be a great way for them to get involved.
Wells Fargo has sponsored 2. We use our resources and expertise to address complex societal issues and pave a path to stability and financial success for the underserved. Wells Fargo offers both matching gifts and volunteer grants. State Farm has sponsored 1. State Farm offers both a matching gift program and volunteer grant opportunities.
PepsiCo has sponsored 0. The company also offers a volunteer grant program. US Bank has sponsored 0. In , U. Bank of America has sponsored 0. We provide an extensive program of arts and sports sponsorships to help maintain vibrant, healthy communities. Bank of America offers matching gifts and volunteer grant opportunities.
Budweiser has sponsored 0. Clif Bar has sponsored 0. The Coca-Cola Company has sponsored 0. The Coca-Cola Company offers a very generous matching gift program. Walmart has sponsored 0. PNC Bank has sponsored 0. The company also offers volunteer grants. Starbucks has sponsored 0.
To be innovators, leaders and contributors to an inclusive society and a healthy environment so that Starbucks and everyone we touch can endure and thrive. IBM has sponsored 0. IBM brings the power of its technology, resources, and people to help with initiatives around the world, from education to health.
The company also offers individual and team volunteer grants. Allstate has sponsored 0. Allstate matches donations made by active employees at up to a ratio. TD Bank has sponsored 0. Chevron has sponsored 0. In , more than 15, participants representing more than nationalities walked alongside millions of children from developing countries who must walk long distances daily to attend school.
Delta has sponsored 0. GEICO has sponsored 0. It may not sound like the work of a large insurance company. It may even sound too serious for the folks who bring you the quirky commercials and adorable Gecko! At GEICO, however, our commitment to provide outstanding community service is no less than our goal to provide excellent customer service to our policyholders.
Boeing has sponsored 0. Boeing matches employee donations at a ratio, while retirees, spouses, and domestic partners receive a.
The Home Depot has sponsored 0. The Home Depot Foundation partners with thousands of nonprofit organizations to deliver aid and ongoing support in our communities. The Home Depot matches donations to most nonprofits. PwC has sponsored 0. PwC matches donations to select colleges and universities from which the company recruits.
A volunteer grant program is also offered. Toyota has sponsored 0. We help by giving our time, knowledge and resources to support local organizations. Costco has sponsored 0. Costco matches donations to most nonprofits for select full-time salaried employees. Southwest Airlines has sponsored 0. For every 40 hours volunteered by an employee or group of employees at a nonprofit, Southwest will donate a complimentary round-trip ticket to that organization.
Capital One has sponsored 0. Cigna has sponsored 0. The company also offers two types of volunteer grant programs. Eastern Bank has sponsored 0. United Airlines has sponsored 0.
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